Paparazzi Proof
LinkedIn Photo & Content Training for Sales Teams
Equip your team to capture high-quality visual content while out at networking events and conferences, building their professional connections and your brand.
This session turns employee advocacy from ‘something we should do’ into something your team just does.
(Available in Perth, WA)
Your sales team is a deployable content engine.
They’re already:
In the right rooms
With the right people
At the right places
You can use this to build brand visibilty… if they take the right photos.
I appear on my client’s feed and I get Whatsapp messages as a result of posting. It works.”
Does this sound familiar?
Meet Tom.
Tom’s a good salesperson.
You send him to conferences, client meetings, industry events.
Tom networks. Tom talks. Tom does a good job.
What Tom doesn’t do?
Get in photos.
Tom doesn’t like how he looks in photos…
So Tom doesn’t post on LinkedIn.
Marketing ‘nudges’ him…
Eventually, Tom caves and posts this…
The classic ‘Tom Shot’
Enough to stop marketing from whinging,
Boring and utterly useless for building your brand on LinkedIn.
Let’s Help Tom.
(and hey, by helping Tom, you help your brand)
Turn Tom into someone who can take a useable photo.
Tom will likely never be an amazing photo taker, but that’s not the goal. Tom will learn how to:
Remove the discomfort of being on camera
Take shots that make him look good
(ie: so he feels comfortable actually posting them)
Capture decent angles with the right backgrounds
(To show off the event/ venue/ product)
Fit multiple people into a photograph without lopping heads off
Take images marketing can use on LinkedIn to promote your brand
Learn what to write along with the photo
Get used to posting photos himself to grow your brand's reach
(Tom will build himself a tidy following in the process so its a win-win!)
Paparazzi Proof is 90 minutes of tactical fun
Can be run anywhere
Suitable for teams of 4 – 15 people
All they need is a mobile phone
Up to 12 participants | $2,500 (ex GST)